A & REstate AgentsJust sold
Sold in three days.
Beckwith Road, Harrogate HG2
- 3 bed
- 2 bath
- 2 recep
Three offers over one weekend, and the sellers got the number they wanted.
@ashworthandrowe
For independent UK estate agencies
Your agency’s next month of social content, before you pay a penny
One 15-minute call. You watch her build it.
Daisy plans, writes and designs the whole month in your branding, for your patch, in your voice. You keep it whether you continue or not.
Build My Free Month
15 minutes. No card. A full month of content, yours either way.
Create
Built for UK estate agents
Created around your agency
Approved by you before publishing
Facebook · Instagram · TikTok
A vendor looks you up before they invite you in
Three agencies get asked to value a house. Before those appointments, at least one of those vendors will check you up. The website first, then the page. A page that stopped in March is not neutral. It answers a question you would rather they had not asked.
Most agency owners know this. The page still goes quiet, because the five-minute post turns into an hour of rewriting one caption, and then it is Friday, and then it is next month.
Social media on its own will not win you an instruction, and we are not going to pretend it does. What it decides is whether you are one of the three names on the list.
Ben Brierley, founder, Dotty&Dash
Built for your agency, not every agency.
Daisy does not begin with generic property templates. Before your call, she studies your website, branding, services, tone of voice and local patch.
She then plans and creates the month around your agency. Sales and lettings each get their own content, so landlord posts are written for landlords rather than listing posts in a different colour.
A & REstate AgentsUnder offer
Under offer in six days.
Wetherby Road, Harrogate HG2
- 4 bed
- 1 bath
- Garage
Two more like it coming to market this month. Worth a conversation now.
@ashworthandrowe
A & REstate AgentsNew to market
£625,000
Gritstone Terrace, Harrogate HG1
- 4 bed
- 3 bath
- Period
Sash windows, original tiles, and a garden that gets the evening sun.
@ashworthandrowe
A & REstate AgentsJust listed
£549,950
Larch Close, Harrogate HG3
- 4 bed
- 2 bath
- New build
Four left on the development. First viewings from Saturday morning.
@ashworthandrowe
A & REstate AgentsStep inside
The sitting room, Elmwood Drive.
Bay window, working shutters, and the morning light you cannot fake in a photo.
Swipe for all six rooms
@ashworthandrowe
A & REstate AgentsMarket update
Average asking price · HG1–HG3
£412,500
▲ 1.2% on May
JANJUN
Harrogate held steady while the national average slipped. Not a boom, just steady.
@ashworthandrowe
A & REstate AgentsLocal life
Saturday morning on the high street.
Nine independents, three decent coffee stops, and a market that still runs every week.
@ashworthandrowe
A & REstate Agents
14SEP
What’s on
Bandstand season, Valley Gardens.
2–4pm · Free · Bring a picnic
The last Sunday of the season, and the best one for it.
@ashworthandrowe
A & REstate AgentsLandlord advice
Three things most landlords miss at renewal.
- 1 A rent review is a conversation, not a letter.
- 2 Your EPC rating may have moved since you let it.
- 3 Check the deposit is still in a live scheme.
1 of 4
@ashworthandrowe
A & REstate AgentsMeet the team
The eight people behind the board.
- JamesDirector
- HelenDirector
- PriyaValuer
- DanSales
- AishaLettings
- ChloeProperty
- MarkValuer
- SamViewings
Between them, more than ninety years across HG1 to HG3.
@ashworthandrowe
A & REstate AgentsThank you
★★★★★
“Two quiet months elsewhere. Three viewings with Ashworth & Rowe, then an offer on the Saturday.”
The HardwicksSold in Starbeck · June
@ashworthandrowe
A & REstate AgentsValuation
What is your home actually worth this year?
A valuation with us is a conversation, not a hard sell. You get the number and the reasoning behind it.
Book a free valuation20 minutes · No obligation · In person or on a call
@ashworthandrowe
A & REstate AgentsIn plain English
Offer accepted, then what?
- 1 Offer accepted
- 2 Searches & survey
- 3 Exchange
- 4 Completion
What actually happens between the yes and the keys, and roughly how long each bit takes.
Part 1 of 3
@ashworthandrowe
Ashworth & Rowe is a worked example, built the way Daisy builds a real one: thirteen post types, one agency’s branding, one patch in Harrogate. Yours uses your name, your colours and your streets.
Three fair objections
“I haven’t got time for another tool.”
Good.
Daisy is not another blank dashboard for your team to learn and operate. She plans the month, writes the posts, designs the content and prepares everything for approval.
Your main job is to approve it, request an edit or reject it.
“AI posts look like AI posts.”
Generic tools do.
Daisy works from your website, branding, words, services and local patch. She is not creating the same content for every estate agency in Britain.
You watch her build the month and judge the finished work before paying anything.
“We have paid for a tool before and stopped opening it.”
Then you already know the failure mode: the tool waits for you, and you are busy.
Daisy works the other way round. She builds the month and sends it to your approval queue. There is nothing for you to log in and start.
And you will know inside one call whether the work is any good, because you will have watched her do it.
One 15-minute call. The build takes about five.
Step 1
Daisy learns your agency
Before the call, Daisy reviews your website, branding, services and local area.
She arrives already knowing your patch, so you do not have to brief her.
Step 2
Watch her build
Daisy plans, writes and designs your next month of social media content live.
You watch the content plan, captions and branded designs take shape in about five minutes.
Step 3
Keep the month, then decide
Review the finished content and designs.
Continue with Daisy for £199 per month, or walk away and keep the full month she created for you.
No card. No automatic subscription. No obligation to continue.
Build My Free Month
One complimentary month per agency.
Your agency keeps the final say
Every post Daisy creates enters your approval queue first. Read it, edit it, approve it or reject it.
Nothing is scheduled or published until someone at your agency approves it. You keep control over every word and every design.
Your agency name is on every post. So it is your call, every time, whether it goes out.
She does the whole job, not the easy part
Most social tools hand you a template and leave you to fill it in. Daisy runs the month end to end, from planning through to scheduling. There is no blank canvas anywhere in it.
Planning
A balanced month, built around your agency and your local patch.
Writing
Every caption in your agency's voice, for your services and audience.
Design
Branded assets made with your logo, colours and visual identity.
Content variety
Property, local life and advice, so the month is not all listings.
Approval
Every post goes to your agency for review before anything is live.
Scheduling
What you approve is scheduled across Facebook, Instagram and TikTok.
The exact content mix for your agency will be shown during the live build before you decide whether to continue.
Then every month after that takes you five minutes
You come into Daisy at the start of the month and drop in your new listings. Links from your own website, from Rightmove, from wherever they already are. That is your part.
She plans the rest of the month around them, writes every caption, designs every post, and puts the lot in your approval queue.
You · five minutes
Drop in your listings
Paste the links. Your own site, Rightmove, anywhere they already live.
Daisy · everything else
She builds the month
Thirty posts planned, written and designed around what you gave her, in your branding and your voice.
You · the final say
Approve, and it goes out
Read the queue, change anything you want, approve. She schedules and posts to Facebook, Instagram and TikTok.
There is no account manager to brief and no agency to chase, and nothing for you to write or design. The five-minute post that turns into an hour of rewriting one caption is exactly the job she takes off you. Five minutes, once a month, for all thirty.
£199 a month
Your first month is completely free.
The usual choice in this market is a cheap template tool you still have to fill in yourself, or an agency retainer with a contract attached. Daisy sits between the two and does the whole job.
She will build your agency's next month of content during the live session, and you will see the actual content plan, captions and designs before you decide anything.
If you want Daisy to carry on planning, creating and scheduling every month, that is £199. If you decide not to, you keep the full month she built for you.
No card is required for the free build and no subscription starts automatically.
Build My Free Month One complimentary live build and content month per agency.A note from Ben
I'm on most of these calls personally.
You give us 15 minutes, watch Daisy build your month and then decide for yourself. I would rather show you the work than pitch you.
If it is not for you, that is the end of it. The month is still yours, and you will not hear from me again unless you get in touch. We part friends.
Ben Brierley
Founder, Dotty&Dash
ben@dottyanddash.ai
What actually happens
- Daisy reviews your agency website before the call.
- The whole call takes 15 minutes.
- You watch Daisy build the month live.
- You see the finished work before you decide anything.
- You keep the month whether you continue or not.
- Nothing publishes until someone at your agency approves it, and no subscription starts automatically.
- If it is not right for you, that is the end of it. No charge, no follow-up sales campaign.
Watch Daisy build your month
Answer a few quick questions about your agency, then pick a time. The call takes 15 minutes. You do not need to prepare anything or bring content ideas. Daisy arrives already knowing the basics.
Slots are with a real person, and the build is live. Nothing pre-made.
Frequently asked questions
Is the first month genuinely free?
Yes. Daisy will build your agency's next month of content during the complimentary session. You do not need to enter a card, and you keep the finished month even if you decide not to continue.
How long does the call take?
The full call takes approximately 15 minutes. Daisy completes the initial build in about five minutes, leaving time for you to review the content and ask questions.
Does Daisy guarantee instructions or leads?
No, and anyone who tells you otherwise is selling you something. Social media on its own does not win instructions. What it does is decide whether a vendor checking you up before they choose who to invite finds a live, local, credible agency or a page that stopped months ago.
Will the content look like our agency?
That is the point. Before the call, Daisy reviews your website, branding, services and local area. The content is then created around your agency rather than a generic estate-agent template.
Does Daisy work for lettings as well as sales?
Yes, and they are planned as two different jobs. Landlord content is written for landlords, not listing posts recycled for a different audience. You tell Daisy which side of the business matters most and she balances the month accordingly.
Will anything publish during the call?
No. Nothing is scheduled or published without approval from someone at your agency.
Which platforms does Daisy support?
Daisy prepares and schedules approved content across Facebook, Instagram and TikTok. LinkedIn is not supported at the moment.
What happens after the free month?
You decide whether you want Daisy to continue. Ongoing access is £199 per month. If you do not continue, there is no charge and you still keep the month Daisy created.
What do we actually have to do each month?
Come into Daisy at the start of the month and drop in your new listings, as links from your own website or from Rightmove. That takes about five minutes. She plans, writes and designs the rest of the month around them and sends it to your approval queue. You approve it, and she schedules and posts it.
Does somebody at Dotty&Dash run it for us?
No. Daisy does the work, not an account manager. Ben is on the free build call, but after that there is nobody for you to brief, chase or wait on. That is the difference between this and an agency retainer, and it is most of the reason it is £199 rather than several times that.
What if nobody at the agency approves anything that month?
Then nothing publishes. Daisy never posts without approval from someone at your agency, so an unapproved queue simply waits for you.
See what Daisy creates for your agency
Give us 15 minutes. Watch Daisy plan, write and design your next month of social content. Keep the finished month, even if you decide not to continue.
Build My Free Month 15 minutes. No card. A full month of content, yours either way.